Before You Start
15 min
- Download the webinar recording in MP4 format
- Generate a full AI transcript (use Otter.ai, Whisper, or similar)
- Review the transcript and correct speaker names and technical terms
- Identify the top 5–8 insights, frameworks, and data points
- Note any quotable moments from speakers
- Collect any statistics, research citations, or data points mentioned
LinkedIn Carousel (Priority #1)
5 min with InsightSlide AI
- Paste transcript into InsightSlide AI
- Review AI-extracted insights and edit slide titles if needed
- Check that the cover slide has a compelling hook headline
- Ensure the final slide has a clear CTA and follow prompt
- Download the PDF at 1080×1080 px
- Upload to LinkedIn as a document post (not image post)
- Write a 150-word text caption to accompany the carousel
Blog Post / Long-Form Article
45–60 min
- Write a 1,500–2,000 word article expanding on the top 3 insights
- Include the speaker's exact quotes as pull quotes
- Add an H1 with your primary keyword (e.g. 'How to [topic]')
- Include internal links to relevant product pages and resources
- Add a meta description (150–160 characters)
- Embed the webinar recording or a key clip
- Include a CTA to download the carousel or sign up for the next webinar
Social Media Content
30 min
- Extract 3–5 short text posts from the key insights (LinkedIn + Twitter)
- Create 3 audiogram or video clip posts from the best 60-second moments
- Write a Twitter/X thread summarising the top 5 takeaways
- Create a 'quote card' graphic for each speaker quote (Canva or Figma)
- Schedule posts across 2–3 weeks for sustained reach
Email Newsletter
20 min
- Write a 300-word email summarising the top 3 webinar insights
- Include a link to the full recording and the blog post
- Add a 'Key Takeaway' callout box with the single most actionable insight
- Include a CTA to register for the next webinar or download a resource
- A/B test two subject lines focusing on the most compelling insight
Podcast / Audio Repurposing
10 min
- Extract the audio track from the webinar recording
- Edit out technical issues, long pauses, and off-topic segments
- Add intro/outro music and a brief episode description
- Upload to your podcast host (Buzzsprout, Transistor, etc.)
- Write show notes with timestamps and key insight summaries
Gated Content / Lead Magnet
30 min
- Create a 1-page PDF summary of the webinar's key frameworks
- Design a 'Cheat Sheet' or 'Quick Reference Guide' from the content
- Gate the PDF behind a landing page form to capture leads
- Promote the lead magnet in the LinkedIn carousel and email newsletter
- Set up an automated email sequence delivering the PDF and follow-up content